Corporate Hospitality Companies - An Introduction
Social events are a great way to develop and build relationships with staff, teams and clients. It has long been said that real business is done on the golf course, and whilst things have moved on, the concept is still there that events hold a power that needs to be taken hold of.
What Would Corporate Events Be For
Teambuilding
Corporate Events are a great place to build up a teams skills. Getting them working together on tasks that are not work related, so that back in work, they have the experiences of working together.
There are lots of different sorts of events that can be used to develop team dynamics, skills and relationships:
- Outdoor Events - Treasure Hunts, Outdoor Cooking, Assault Courses, Go-Karting, Paintball
- Indoor Events - Cooking, Cocktail Making, Indoor Motor Biking, Laser Quest
- Weekend Events - Murder Mystery, Shopping Challenges
- Evening Events - Come Dine Cooking Evening, Themed Dinner
Having a team that works well together, communicates well is an effective team, so teambuilding is an important thing to consider when a company has teams that work together.
Developing Client Accounts And New Business
Many companies organise events to retain existing customers, but also to try and draw new customers on board. These can be very effective in sharing experiences, building relationships and also talking business.
Some ideas for different corporate events could be:
- Sports Viewing - Taking clients to see sports events
- Sports Days - Organising a golf day or a card evening
- Extreme Sports - Tank Driving, Motocross, Hot Air Ballooning
- Renting A Country House - Setting up a marquee and bar outside with music and garden games
Everyone loves doing non work stuff during the working day so inviting key clients or prospective clients to join the fun with no strings attached will help build and solidify relationships that can be further developed.
Staff Incentives
Staff need to be motivated and incentives play a big part in the process of getting the best from staff and also staff retention. There are lots of incentives available depending on the level of the staff and the budget available. Some options would include:
- Meal Vouchers - For the staff and partner
- Sports Events - Choosing a sport the staff are interested in
- Action Days - F1 racing experience, hand gliding
- Weekend Events - Little more expensive but in proportion to the incetive
- Overseas Weekend Trips - City break or sailing trip
Keeping staff motivated and engaged leads to better productivity and staff loyalty (bearing in mind staff on average change jobs every 2 years) as good staff are hard to find.
Different corporate event companies do specialise in certain areas of certain specific areas so it is good to shop around to compare and find the best event.