Do Shops Need Telemarketing
Any shop (whether online or high street) will need to use telemarketing in one form or another.
Shops have customers that will need to discuss a broad range of topics (some of which are):
- Stock questions/size questions (if a clothes shop)
- Account questions
- Website issues
- Refunds & Returns
- Delivery issues
- Complaints
- Credit questions
Even online shops need to have a resource for customers to be able to talk to a person in order to resolve an issue. This would be considered telemarketing and would be either handled internally (by a customer care department) or externally (by a telemarketing company).
The majority of telemarketing for shops and retail companies would be inbound calling (handling of customer queries like the above bullet points) however some may use outbound telemarketing for customer loyalty, credit issues etc.
Choosing A Telemarketing Company With Retail Experience
There are well over 600 telemarketing companies in the UK, working in all kinds of industries from IT & telecoms, to electronics and leisure. When choosing a telemarketing company, it is wise to find one with retail telemarketing experience. The retail industry is fiercely competitive and retail marketing knowledge is needed in order to work through the various issues and topics that occur.
With telemarketing, there are a wide range of telemarketing companies, from students working from home, up to large call centers. Telemarketing companies can portray anything on their websites and many profess to be 'the UK's leading telemarketing company' despite only trading for 3 months.
Meeting A Telemarketing Company
Telemarketing can be expensive, so it is very wise to arrange a meeting to visit the telemarketing agency, meet some of their staff and get a feel for what they are able to offer (as this can be different to what their website claims).
At the meeting, discussions about industry knowledge and experience can be done face to face and a good understanding of the telemarketing agency with their knowledge of the retail industry.
Compare Telemarketing Prices For Retail Telemarketing
There are hundreds of different telemarketing companies around the UK, all with different levels of calling experience, skill levels and costs.
There are no standard rates for telemarketing and all agencies set their own telemarketing prices, based on the following:
- Cost Per Call/Meeting
- Cost Per Day
- Cost Per Month
It is wise to compare a few telemarketing companies that have retail experience in order to get an average feel for prices involved. The cheapest telemarketing company is not necessarily the best, but comparing quotes should avoid you overpaying and adding to someones holiday fund.
For free advice and quotes from telemarketing companies with retail experience, just fill in the form above.