Words in Motion was established almost 20 years ago to bridge the following gaps in the B2B PR/Communications space:

• The gap between what agencies thought clients ‘wanted’ and what clients said they ‘needed’
• The gap between what the media needed and what agencies supplied
• The resulting gulf between what clients were trying to say and what was actually being seen, heard and understood by their target audiences

Clients were treated as commodities, the media with contempt and target audiences to bland, generic material with hapazard messaging that at best informed but never inspired.

Our more personalised approach to B2B PR/Communications is built on the foundation of relationship building, message development and successful communications. Nurturing the all-important relationships between you, your target audience, and your media. Crafting your key messages to help you achieve your wider business aims and objectives. Creating informative, innovative and inspirational materials that consistently communicating.

It’s never been easier for your business to be communicating 24/7, but what you should be saying, who to, why, when, where and ultimately how? With a proliferation of content media and communication channels available, there’s more pressure than ever stand out from the crowd and more opportunities to get it wrong. A diverse program of PR/Comms activities no more constitutes communication success than a random collection of ingredients guarantees a delicious meal. To be clearly seen, heard and understood, you need a communications strategy that is fit for purpose today, and flexible enough to meet the challenges of tomorrow.