We work with senior management and leadership teams to help them align business and brand strategy to achieve growth, build purpose and deepen engagement.

CMDi works at board level, with leading built environment brands and membership organisations, to sharpen or transform their positioning, marketing, and communications.

Our unique set of services combines research, strategy, creative and implementation, helping organisations focus on key strategic issues and then turn strategy into action, quickly and effectively.  Since we began in 1992 as Creative Marketing Direct, we have developed a unique approach and a highly experienced team, focused on working collaboratively with clients to sharpen brand strategy and improve communications.

The agency has over 20 years of built environment and membership organisation experience: sharpening brands, lifting marketing ROI and guiding transformation.

Our deep experience of the built environment and related sectors encompasses: product manufacturers, merchants, trade associations, professional institutes and construction companies – from international market leaders to ambitious challenger brands.

CMDi makes your products, services, and brand easier to choose over your rivals’. That’s because we combine a unique blend of strategic and creative skills, with years of experience solving communication challenges in your specific sector.

Whether you’re sharpening your organisation’s positioning to create valuable differentiation, creating a vision to seize new opportunities, or building a brand strategy to deliver more growth, you need a faultless strategic foundation backed up with go-to market communications.

CMDi’s 9 unique service packages are designed to solve today’s most crucial construction marketing challenges.