Compare Quotes From SEO Agencies In LiverpoolThere are around 20 SEO companies in Liverpool, including many website designers in Liverpool that offer SEO in addition to their design services.
The issue that you face is which SEO agency do you select. Do you choose a small agency or freelancer? Do you use a full service marketing agency, since they will have more resources, but they may be more expensive?
Most SEO agencies in Liverpool claim to be award winning and even ‘the best SEO company in the UK!’.
This is where we at Marketing Quotes can help, by getting your quotes from a few local SEO agencies in Liverpool that have experience of your industry sector.
Just fill in the form and let us help you.
SEO stands for search engine optimisation and it is all about getting your website appearing in the organic search engine results and then working towards getting your website to the first page.
The challenge is how SEO works, since the search engines do not reveal how they rank and categorise all websites in Liverpool. How also to distinguish the Liverpool here in the UK and the Liverpool in New York.
No SEO company in Liverpool knows the exact formula (known as an algorithm) of how websites are listed, there is no rule book. Each search engine is different and they all change their algorithms from time to time throughout the year.
Google is the best known search engine, and receives around 90% of global searches. Here are a few other search engines that are used:
The best guess of how SEO works is your own website, quality website content.
Making your website content as unique and as well written as possible is perhaps the most important thing.
The next best guess of how SEO works is link building. It is thought that each website that links to yours counts as a vote. The more votes you accumulate, the more popular your website appears. Of course links from authority websites are worth more than new websites or websites that are ‘spammy’.
Another thing is social media. Search engines monitor your ‘social media footprint’. How many times if your company name or website mentioned, who is ‘tweeting’ about you?
Very few people outside of the web optimisation world understand what is involved in optimisation and climbing the search engines. A meeting will help you understand what is involved and what you can do to help.
Many SEO agencies do not want to disclose what and how they work, but it is good for you to understand what you are paying for and what is involved.
Meeting with a few SEO companies in Liverpool should give you a feel for the chemistry between you. Chemistry is important in business, really what makes one agency stand out over another.
We also feel sector experience is important when selecting an SEO agency in Liverpool.
If the agency knows your industry, they should have a better idea of the kind of keywords you should and can rank for. Some keywords are more competitive than others, some will be ‘quick wins’.
You can have a look through your search console account together at the meeting, to see if there are any coverage issues. You can also look at your Google Analytics account, to see what your current web traffic is like and set some targets about how to grow it.
Producing new content is always helpful for SEO, are you wanting the agency to do this, or would you be doing it?
Review meetings are also helpful, maybe after 3 or 6 months.
These are all benefits from working with a local SEO company in Liverpool, rather than an agency in London or even overseas.
How experienced is the agency? Have they been established for less than a year, or are they well seasoned? Are they an approved Google Partner agency?
Choosing a marketing company is always going to be a challenge, as there are so many SEO companies to choose from.
One thing to bare in mind is that there are no SEO experts as such, since no-one knows exactly what the search engine algorithm wants as it changes.
The SEO company costs each month is important, and will vary from agency to agency. However choosing an agency based on price alone is unwise, the cheapest agency is not necessarily the best. Neither is choosing the most expensive agency.
Freelance SEO companies in Liverpool may be just as capable of doing effective website optimisation as established agencies.
A big part of website optimisation is social media marketing, search engines put a lot of weight on how active you are on various social media platforms like Twitter and Facebook.
Here is the reason why:
Since most people in Liverpool will be on one of the social media websites several times a day, this is why search engines pay such attention to them.
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