Finding A Packaging Designer

Finding a packaging designer is simple, just do a search on google and you will get hundreds of results. Finding the right packaging designer is not quite so easy.  Your product is unique, and needs to have a good packaging in order to sell.

What Is Packaging Design?

Packaging design is a service carried out by graphic designers to produce and create a design for a product or item. There are a wide range of products that use packaging design, each one uniquely designed by an agency or creative team for a customer. Popular items may include:
  • Food
  • Retail Products
  • Consumer Products
  • Beverage
  • Computer Products
Anything that you can buy in a shop (or most things) would have had packaging designers put together a unique design based on the company brand and also the product.

What Is Involved

When designing, thought has to given to a number of areas:
  • The size of the product
  • How it would be opened
  • The material that would be used
  • If a food product – ingredients, calories, weight, consumer rights address etc.
  • Space for a barcode
  • Company logo/brand
There is actually quite a bit involved with the design side of things.  Putting this all together, yet still making the packaging appealing to the customer. Recycle Packaging Finding a packaging designer that can provide recycled packaging is becoming very popular.  Owing to the issues relating to the plastic tax that is being discussed, thinking ahead is needed.

Are There Many Agencies In The UK

Indeed many creative companies offer this as well as there being specialist companies.  In fact a search engine check brings up 1,090,000 pages of results.  So indeed there is a lot of information to go through.  There are several thousand packaging design agencies in the UK that can offer design services. It is suggested to compare a few quotes (without spending a lot of time looking at different designers websites and clicking through pages of portfolios) from relevant designers.  Normally companies look for the following criteria in a logo designer:
  • Someone local – so you can pop over to visit them
  • An agency that knows your industry – just helps in there not being a learning curve
  • Someone cost effective.- comparing a few quotes will help you find the best deal.
If you have a few products and need help finding a packaging designer, just fill in the form.

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