Websites for Haulage Companies

Websites for Haulage CompaniesDoes Your Haulage Company Need Web Design Support?

Websites play an important roll for haulage and transport companies in the UK.  Websites for haulage companies need to be easy to navigate and professional.  

The haulage and logistics sector is large in the UK, including over 30,000 haulage companies alone.

As with any business, your website is your shop window, it is the first thing that any potential customer will look at before contacting you.

It needs to reflect your brand, your standards and your service.  It needs to be modern, attractive and appears well on smartphones.  Most people now use smart phones to browse the internet, your website needs to appear well one every smartphone, just just iPhones.

Just fill in the form to talk to local web design companies that have experience in the transport and haulage industry.

UK Haulage Industry

Since the 1970’s under the Thatcher Government, the haulage industry has boomed.  Rail transport was scrapped and transport of goods was put onto the roads.  

Bad for the environment, bad for the road networks, good for transport companies.

With Brexit being done, the cost of transport is set to rise, and the shortage of truckers makes the future a challenge.

Some of the leading haulage firms that you may recognise would be:

  • Royal Mail Group
  • DHL
  • Wincanton
  • Eddie Stobart

How does your brand stand out to these companies, how does your website compare?

Why Would A Website Help You?

These days websites for road haulage companies are essential as they are for any business.  Both to provide up to date information and showcase products and services you can provide.  

They are also a great way to get additional drivers, cutting down on recruitment costs.

The transport industry is very competitive, and word of mouth plays a lesser roll in marketing as it used to. 

People use the internet to find everything these day’s, therefore a website is very important, actually essential. As such, being visible against key players like Eddie Stobart is essential.   They have 2,700 trucks on the road!

Choosing the right web design agency is important also, for you to have the right look and feel.

If they have done marketing for haulage companies, they should know what you need to stand out.

Compare Website Design Companies

The UK has tens of thousands of website design companies, from very expensive web designers in London, to freelancers that work from home.

Choosing a website designer is not quite as easy as it sounds.  Typing ‘website design’ into Google and going with the agency at the top is no guarantee of them being the best agency.

Choosing a web designer based on price is also unwise, and not what we are about.

We want to help you compare quotes from local web designs that know the road haulage sector.

Features To Consider

This goes back to what you need the website for, what do you need it to do.

  1. Give a background to your journey.  Why should a customer choose you over another firm?
  2. Recruitment.  With a shortage of lorry drivers in the UK, getting experienced drivers is important.
  3. Sectors you cover.  Outline what industries you cover.  Do you have cold storage trucks?
  4. UK or overseas?  Do you cover certain areas of the UK?  What about taking goods to and from EU?
  5. Security.  How secure are your trucks, do you transport high value items?

There is actually quite a lot to consider when getting a website set up for your transport business.

Are you part of the truckers union?  Having a badge on your site will show you are.

Consider Your Marketing

Once your website is produced, you should consider your marketing.  How are you going to get visitors to it?

Most web designers do not offer digital marketing services, such as PPC advertising and SEO.

In the short term, PPC advertising is a good option, to get you onto page 1 of the search engines for your keywords.

In the long term, SEO for your haulage website is necessary to get you found on the search engines.

30,000 road haulage companies and only 10 places on page 1.

How Much Would Web Design Cost?

Website design costs do vary, based mainly on the size of your website.  The larger a website is, the more it will cost to produce (or do a web re-design or upgrade) as more time is needed. 

Another factor that affects the price is the agency; as all are independent companies, they have profit margins. 

There is the need to shop around and compare creative marketing quotes to ensure you are not overpaying someone and contributing to their yacht.

Compare Multiple Quotes

Websites for haulage companies do not need to be expensive.  However it is essential to shop around and compare quotes.  Web design prices vary significantly from agencies.  

All web designers in the UK are independent and set their own fees based on their staff costs, overheads and profit margins.

Website designers in London will be more expensive than web designers in Liverpool since staff costs and office costs are a lot higher.

We want to help you find the ‘right’ website designer for your road haulage company, not necessarily the cheapest.

Just fill in the form to get free advice and quotes to compare.

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