With hundreds of advertising agencies around the UK, we encourage you to talk to ones that know about advertising for accountants. If your accountancy practice needs support with promotion, why not talk with advertising agencies that understand about marketing for accountants. We aim to help you to get support from local advertising agencies. In particular ones that have done advertising for accountants in the past. Just fill in the form to get free advice and quotes from local advertising companies that know the financial sector. They will be in a better position to advise and direct you to make your advertising campaign a success.
When considering a promotional agency, it does make good senses to talk with ones that have experience in working with the financial industry. They will know what areas of marketing work and which do not. They should know your prospective clients and competitors. Always ask to talk to previous clients to get a feel for the agencies success rate.
As there are so many accountants in the UK, standing out is important. As an accountancy firm, you do need to be proactive in generating new clients. Old or existing clients do leave (as you know for various reasons), so you do need to keep new clients coming onboard.
This is really a question you need to ask the agencies. All advertising works, as long as it is for the right product and conducted in the right way. Small accountants, global accountants, both will use advertising, but in different ways. Some forms of advertising will work for small firms, some for the larger ones. Firms like KPMG will not do local advertising, but global or sponsorship advertising. It is important to use advertising in the right way, otherwise it will be money wasted.
All ad agencies have different rates, therefore comparing quotes from 3-4 agencies is wise. Advertising prices do vary, so shopping around and getting quotes is essential.