Brochure design for accountants is essential in the digital world. As an accountant, having one is important, to show your list of services.
It should also have some testimonials and some FAQ’s. The issue is, there are thousands of creative agencies in the UK, you need to choose the right one.
We can help, by putting you in touch with local designers that have experience in doing brochure design for accountants. Whether you are PWC or an independent, finding the ‘right’ agency is important.
In an every increasing digital world, more businesses are switching to digital or online one, or even just the website.
However hard copy ones still play an important roll in the business process. They do need to be used as part of the accountancy business. To be part of your marketing and part of your communication.
The main reason you would use one is to provide a hard copy overview of your services to clients.
Showing who your practice is, where you are based, photos of your office, a list of some prestige clients and some FAQ’s.
Corporate brochures still play a big roll in the sales process in terms of providing something tangible to flick through. Maybe you just need a basic brochure designed, nothing too fancy?
Consider a client in your waiting area. Would you prefer them to read a paper, or your new brochure about a new office expansion?
Websites are great and indeed can provide all the information there is in a glossy overview and more. But people like to touch something tangible. It also looks more professional if you have your corporate literature in the waiting room.
This gives prospective clients something they can browse through whilst waiting. They can also be used for yearly annuals.
Each year (towards the end of the year) a design is produced summarising the growth of your practice through the year and pointing out highs and lows.
Choosing a local designer is always good. The all important face to face meeting can be done and ideas can be thrashed out face to face.
This gives you a chance to brainstorm, look at what your competitors are doing. It gives you a chance to meet the design team, also to check any claims they have on their website are true (we are the number 1 design agency in the UK etc.).
One thing that may well add benefit would be the experience the designer has in the finance industry.
There are many designers around the UK that have worked for accountancy firms/in the finance sector.
Why would you talk to a designer that has experience in doing brochure design for florists? Having experience in doing work in the financial sector is important. The agency should know what designs work, and what will not.
They should be able to produce you an effective marketing tool that will get a good response from your clients.
If possible, a meeting is suggested before agreeing on which marketing agency to use. Many agencies make claims on their websites, which you may be wise to check.
Some use virtual offices; so you never truely know who you are dealing with unless you can see them face to face. A meeting also ensures that they are 100% focused on your campaign. They will put more into your campaign if they have to sit down with you.
When you are looking around at creative agencies, it is very wise to compare costs. The cost of brochure design does vary, as all agencies are independent.
All set their own fees and all have their own profit margins to work to. Like all price comparison websites, we encourage you shopping around for quotes.