Events and exhibitions are a great reason to get focused media coverage. Event PR coverage can give your customers the chance to visit your stand and talk to you. We advise you talking with local PR agencies that are experienced in doing public relations at events and exhibitions.
Just fill in the form to talk to a PR company that can help boost the profile of the event and get some additional media attention.
There are lots of events going on around the UK throughout the year, and getting good media coverage is really the best way to ensure people know about it. Events at the NEC, the Excel or O2 plus many smaller exhibition halls.
They can be used to show your customers that you are there. You can show off brand new products or services. You can see what your competitors are doing, what new releases they have.
Networking at events is also a good marketing technique. They give a chance to have a relaxed chat when people are not in the office.
There are other forms of promotion that can also be used (e-marketing, direct mail, telemarketing) for generating exposure for an event, but public relations is one of the best forms of promotion.
Publicity at events and exhibitions can be effective long after the event has finished. With online PR you can still use them in the past, as part of your current public relations campaign.
Public relations can also be used to follow up, via e-mail campaigns. Sometimes for years to come. A marketing campaign can be put together based on a series of events to ensure maximum exposure.
When considering PR agencies, it is wise to select someone that knows your industry and market.
Get quotes on event PR from a few local PR agencies by filling out the form opposite.