There are tens of thousands of engineering companies that come into the engineering industry covering:
The engineering industry is fiercely competitive due to the UK downturn. Therefore the need for good media coverage is an essential thing. As much manufacture is going overseas, especially for electronics, casting and the automotive industry. The UK market is still trying to compete with lead times and cost. Quality is still an issue for many firms and overseas sources do seem to have state of the art manufacturing centres. China has upped its game with massive government investment to bring its manufacturing facilities ahead of many other countries facilities. Finding a company that understands the industry, and the ways in which the global market is competing with UK manufacturing, is important. Most PR companies would not understand the way the industry works, and how best to adequately describe success stories, lean manufacturing and cost cutting exercises to bring manufacturing back to the UK. The industry media can be used around major exhibitions, such as Sub-Con or other smaller events held at the NEC, Olympia and other event locations to raise brand awareness. Agencies working in the sector can boost publicity and develop exposure through the use of press releases and articles in sector publications. Key industry publications that are used would be:
These are all places which agencies would target for exposure and publicity for you.
There are many industry experienced PR agencies around the UK. Whether working in the electronics industry, machining and fabrication or plastics and rubber, they can get you the right media coverage you need. Most agencies work with a wide variety of clients. This would include engineering companies. However there are a few specialists that work only with engineering companies and offer PR for engineering businesses. These public relations companies may be experts with:
These firms are experts in the field and can provide you with the results you need quickly, based on their proven client track record.
Comparing PR prices is essential, particularly PR for engineering companies. As any price comparison website, we want to ensure you get the best public relations agency for the lowest price. All marketing agencies set their own fees, so it is essential to shop around and compare quotes.