Advertising For Builders

Does Your Building Company Need Advertising Support?

Advertising for buildersAdvertising for builders is very important in the busy and competitive construction sector.  However with hundreds of advertising agencies to choose from, a problem exists.  Finding the right agency.  That is where we come in, to help you get quotes from local advertising agencies.  Agencies that know the building and construction industry.  That way, they should be able to get you better results, quicker. Whether you are a leading house builder like Kier, or an independent Bob the builder, advertising for builders is important. We do advise getting advice and quotes from advertising agencies that have experience in marketing for builders.  They will know your market, know your customers and know what your competitors are doing.

Do You Need Advertising?

Certainly if you are looking for ongoing work, then you should be using advertising in one form or another.  Advertising keeps you in the forefront of peoples minds, so that when a building project comes up, you come to mind.  This could be to let local customers know about a seasonal offer.  It could be for local brand awareness.  Advertising for builders and building companies is essential in the modern fast paced world.

What Mediums Are On Offer?

When considering advertising for builders, there are different mediums available to you.  Depending on what sort of audience you are targeting (consumers, businesses, schools, healthcare etc.) and each one has it’s own reach.

  • Television – TV advertising is a good medium, but can be pricy.
  • Radio Slots – Radio advertising is a great medium, great for getting a local builder known to consumers
  • Banners – Banners and billboard advertising is good for brand marketing.
  • Internet – Internet advertising is popular with most builders.
  • Social Media – Social media marketing is a new rising star, low cost and very targeted

How Much Would It Cost?

All advertising mediums (see above) carry different price tags.  Depending on the size of the advertising campaign, the reach, and of course, the fees that are charged by the advertising companies (as all have different profit margins).  Fill in the form and we will get you a few quote to compare.

Choosing An Agency

When considering using an advertising company, it does make sense to select one that has experience in this sector.  If they have a track record of experience, and a good success rate, they are a good choice. We do encourage you to meet the agency.  These days with virtual offices, you want to know they are what their website claims.  You can talk to them about the building industry and see how deep their industry knowledge is.  Advertising for builders does need personal contact. Review meetings are also important.  They are more likely to work hard for you if they know they have a review meeting coming up!

Compare Multiple Quotes

We do advise getting a range of quotes from different agencies, rather than going with one quote.  In this world of price comparison websites, comparing quotes is normal  It can certainly be done for advertising, for you to get the best deal.  Advertising prices vary considerably, so it is wise to look around and compare agencies.  Advertising for builders does not need to be expensive, just successful.

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