Whether it is for weddings, family portraits, anniversaries, these are important to your customers. People are willing to spend a lot on good quality photos, so your brand needs to speak about your quality work. We do advise you talking to agencies that know the photography sector. Talking to an agency that has experience in doing marketing for photographers should ensure they know what works and what does not. Whether they have worked for Jessops, Kodak or a small photography studio in Leeds. Industry experience does matter when it comes to communicating your message.
The UK has a good number of photographers, tens of thousands of them actually. Ranging from large professional studios, to freelancers that have a full time job, and just do a few wedding photos here and there for pocket money. For this reason, standing out is important, and having a brand for the studio is what it is all about. Branding for photographers is at the heart of marketing.
Branding for photography studios can be very expensive, certainly if you use one of the top branding companies in London. However it is all about design flair. A university student charging a couple of hundred pounds could design something that is exceptional, it is all about design. All agencies have different fees and different profit margins, so it is worth shopping around. Using a top agency in London means that you are paying more for their staff, for their offices, not just the design.
When considering using branding for photography studios, it is wise to select one that has experience in doing work for companies like yours. Have they worked for other studios in the past and has got a track record of success? Have a look through their client portfolio to get an idea of their experience and their work?
Once you have found a few different designers that you like the look of, why not ask them for a proposal and compare ideas and design prices. It is wise to shop around and compare quotes, as all agencies set their own fees. Branding for photography studios does not have to be expensive. However branding prices will vary significantly.